According to our latest research, we forecast global smartphone user base will increase +11% from 2023 to 2027.
The global smartphone penetration rate will maintain an upward trend during our forecast window. In the short run, the growth is stimulated by the need of work/study from home model after the pandemic. In the longer run, the growth is driven by the emerging markets like Brazil, India, etc. and fueled with the upgrade need from feature phone users.
Region wise, North … Read the rest